Wednesday, 5 January 2011
Target Audience
i have a large target audience, the reason for this is because the genre action/thriller doesn't have a specific age or gender that it is aimed at and is usually welcomed by many people and a wide audience. because of this i can not talk about a specific audience i just have to make it appeal to as many people as possible. i think that the younger generation, 18-24 year olds will really like this film because of the action that it has but also people above that age may be interested in the story line and come and watch it because of that.
Evaluation
1) In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our media product develops and challenges of real media products. Ways in which we developed are that the music we used was very fast paced. And this suits us well because our genre is a action/thriller and is also very fast paced. We also used slower more intense music and this helped to create an eerie and scary atmosphere which is very stereotypical of a thriller.
We had many different camera shots and editing techniques which helped us to keep with the genre conventions. We used many angled shots to show who had the power in certain parts of the film and also had many close-ups which helped us express the characters emotions on there face. With the editing we wanted fast pace action to keep with the conventions of the genre, so to do this during the chase scenes we used quick and fast camera shots from different angles and distances and this gave the trailer a fast pace. We had a dilemma at one point because we had to show the audience that a certain part of the trailer was from a different time, and we struggled to come up with ways to show this. In the end we had the idea of editing the scene black and white and add a caption and this would make it obvious to the audience and will also build up the story of our film well.
We used many conventions from the thriller/action genre to help us in our trailer. such as the chase scenes and weapons being used, we also followed conventions such as hero and villain balance and how the film starts in equilibrium and the goes into disequilibrium then once again back to equilibrium.
2) How effective is the combination of your main product and ancillary text?
Our main media products have a very good link with the ancillary text that we have. We wanted to make our poster and magazine front cover so that you knew straight away they were from the same film, so to do this we had to come up with a very strong link between them. We first came up with the colour scheme of black, red and orange throughout all our media products, I believe the colours are very important to see a link throughout our media products. We used this colour scheme because the colour ‘red’ suggests danger and action, therefore it would suit our thriller well. we also used a freeze frame from our film trailer and used that for our magazine front cover and poster, this is because people will know our character really well and they will know what film he will be from straight away.
3) What have you learned from your audience feedback?
Audience feedback is very important in media because it is them that you are trying to attract to your media product, therefore every suggestion they make must be taken very seriously. It was very important that they recognise that the genre was thriller, because if they did not we would have been attracting the wrong audience. They stated that the fact that there is a lot action and chase scenes suggested that it was a thriller, also they said that the music was fast paced and suited the action very well. The music they said blended very well with the changing shots and they liked the way in which they complemented each other very well. also they liked the way in which we used the captions because they stated that it gave them a small inside to the story line and they would want to find out what happens and find out the answer to many other questions in which they had and therefore this would make them want to go and see our film. We had some negative feedback, mainly it was the fact that when one song stops and another starts, it does not sound right. In our audience feedback many people said that they reckon if we had a pause and then someone in our trailer say something, then the music start again. We took this into consideration and tried this method to see what it would be like but unfortunately it was not very good. So we ended up cutting the two bits of music so it fitted better, I still would have preferred to find another method to resolve this matter but the others in my group disagreed.
4) How did you use media technologies in the construction and research, planning and evaluation stages?
i used many different types of media for my work. in the research i used youtube a lot. this is a website in which i watched videos off trailers and then analysed them. i had to then put the videos on to my blog and i didn't know how to do this, i then learnt about how to use the embedding code to copy and past it across and now i know how to do that. i also used google images to get images of posters and film magazines which i had to evaluate as well.
i learnt how to use a video recorder and learnt different methods to hold a good frame, some methods very unorthodox which involve tying a rope from my foot to the camera and pulling tight. i learnt how to record and then put them on a Apple Mac.
when it came to making our trailer i knew very very little about how to use Adobe Premier Pro, but i followed a video in how to use it and from that i taught myself and got better and better the more i used it. when i first used it i was very slow at using it and towards the end i was very fast, i think the speed in which i worked complimented the progress i made in learning how to use Adobe Premier Pro. i also learnt last year during the AS project how to use photoshop and i had to use them skills to make our film magazine cover and our poster, because of the year experience i handled this very well.
Our media product develops and challenges of real media products. Ways in which we developed are that the music we used was very fast paced. And this suits us well because our genre is a action/thriller and is also very fast paced. We also used slower more intense music and this helped to create an eerie and scary atmosphere which is very stereotypical of a thriller.
We had many different camera shots and editing techniques which helped us to keep with the genre conventions. We used many angled shots to show who had the power in certain parts of the film and also had many close-ups which helped us express the characters emotions on there face. With the editing we wanted fast pace action to keep with the conventions of the genre, so to do this during the chase scenes we used quick and fast camera shots from different angles and distances and this gave the trailer a fast pace. We had a dilemma at one point because we had to show the audience that a certain part of the trailer was from a different time, and we struggled to come up with ways to show this. In the end we had the idea of editing the scene black and white and add a caption and this would make it obvious to the audience and will also build up the story of our film well.
We used many conventions from the thriller/action genre to help us in our trailer. such as the chase scenes and weapons being used, we also followed conventions such as hero and villain balance and how the film starts in equilibrium and the goes into disequilibrium then once again back to equilibrium.
2) How effective is the combination of your main product and ancillary text?
Our main media products have a very good link with the ancillary text that we have. We wanted to make our poster and magazine front cover so that you knew straight away they were from the same film, so to do this we had to come up with a very strong link between them. We first came up with the colour scheme of black, red and orange throughout all our media products, I believe the colours are very important to see a link throughout our media products. We used this colour scheme because the colour ‘red’ suggests danger and action, therefore it would suit our thriller well. we also used a freeze frame from our film trailer and used that for our magazine front cover and poster, this is because people will know our character really well and they will know what film he will be from straight away.
3) What have you learned from your audience feedback?
Audience feedback is very important in media because it is them that you are trying to attract to your media product, therefore every suggestion they make must be taken very seriously. It was very important that they recognise that the genre was thriller, because if they did not we would have been attracting the wrong audience. They stated that the fact that there is a lot action and chase scenes suggested that it was a thriller, also they said that the music was fast paced and suited the action very well. The music they said blended very well with the changing shots and they liked the way in which they complemented each other very well. also they liked the way in which we used the captions because they stated that it gave them a small inside to the story line and they would want to find out what happens and find out the answer to many other questions in which they had and therefore this would make them want to go and see our film. We had some negative feedback, mainly it was the fact that when one song stops and another starts, it does not sound right. In our audience feedback many people said that they reckon if we had a pause and then someone in our trailer say something, then the music start again. We took this into consideration and tried this method to see what it would be like but unfortunately it was not very good. So we ended up cutting the two bits of music so it fitted better, I still would have preferred to find another method to resolve this matter but the others in my group disagreed.
4) How did you use media technologies in the construction and research, planning and evaluation stages?
i used many different types of media for my work. in the research i used youtube a lot. this is a website in which i watched videos off trailers and then analysed them. i had to then put the videos on to my blog and i didn't know how to do this, i then learnt about how to use the embedding code to copy and past it across and now i know how to do that. i also used google images to get images of posters and film magazines which i had to evaluate as well.
i learnt how to use a video recorder and learnt different methods to hold a good frame, some methods very unorthodox which involve tying a rope from my foot to the camera and pulling tight. i learnt how to record and then put them on a Apple Mac.
when it came to making our trailer i knew very very little about how to use Adobe Premier Pro, but i followed a video in how to use it and from that i taught myself and got better and better the more i used it. when i first used it i was very slow at using it and towards the end i was very fast, i think the speed in which i worked complimented the progress i made in learning how to use Adobe Premier Pro. i also learnt last year during the AS project how to use photoshop and i had to use them skills to make our film magazine cover and our poster, because of the year experience i handled this very well.
Audience Feedback
when we showed our trailer to an audience via facebook, we got mostly good responses but there were also bad responses. the good responses stated that the film suited the genre well and looked very entertaining. the captions we had left the audience asking us questions which is a sign that they are interested in the film. however we had some bad response such as the fact the villain and victim once loved each other then want to kill each other is to far fetched, also some people say that the films story line is to predictable in which the victim survives at the villains cost.
Magazine Research
in our group we had to come up with a magazine name. we had thought long for a suitable title which would grab peoples attention and in the end we came up with three diffrent possibilities which where 'your films', 'lights, camera, action' and 'showtime' after talking and getting audience feedback we felt that 'showtime' would be best.
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